Candy Co
SEO Case Study
Check out how we sweetened the relationship between Candy Co & Google Search, using the power of SEO to get their website ranking highly and consequently being found online by thousands of ideal customers.
The Proof
Prior to working with us, Candy Co’s website was ranking below 20th for all their keywords. Fast forward a few months of implementing our SEO for eCommerce stores, and Candy Co now ranks in the top three Google search results for ‘retro sweets in Wicklow’, ‘imported candy Ireland’ and ‘retro sweets Ireland’.
Google Search Results
We optimised Candy Co’s Google My Business and Google Maps profiles to ensure a strong online presence across all platforms, as well as to further strengthen their SEO. To achieve this we added quality images of their products, more customer reviews to add reputability and SEO-friendly text.
Where they ranked before and after Mamma
Where they ranked
before and after Mamma
- American candy in Dublin
- Retro sweets in Dublin
- American candy store in Dublin
- Imported sweets in Wicklow
- American sweet shop Leinster
- American candy shop online Leinster
- USA candy in Ireland
- American candy brands in Ireland
- Where to buy sweets in bulk in Dublin
- Buy american sweets in bulk Dublin
- Wholesaler for sweets in Dublin
- American sweets in Dublin
- Retro sweets in Dublin
- American candy store Dublin
- Wholesale usa candy in Dublin
- Sweet shop in Dublin
Google Search Results
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua.
What we did
- We secured the €2,500 government grant available for small businesses across Ireland to contribute towards their marketing costs
- We optimised each page of their website with important keywords both on-page and off-page so that it could be properly read by Google
- We registered Candy Co’s website on several high authority websites, improving their credibility with Google and thus improving their rankings
- Continue to ensure their ranking is kept high by creating regular blog posts and FAQs to include on their website
SEO Timeline
We pulled Candy Co out from the dark depths of the internet into the light with SEO for ecommerce stores, with them now ranking on the first page of Google search results for their targeted keywords.
Week 1
We ran our extensive keyword research, finding the best keywords to target in order to get Candy Co ranking as highly as possible
Week 2-3
We added these important keywords on the front and back end of Candy Co’s website before registering their site on a number of high authority websites, giving them a quick boost up the rankings.
Week 10-12
We started and continue to write SEO optimised blog posts for Candy Co, ensuring their website doesn’t slip down the rankings as quickly as it climbed up!
The Results
In the weeks and months to follow, Candy Co witnessed incredible results with a drastic increase in website visitors, enquiries and online purchases.
The Next Steps
The next steps for Candy Co would be to plan their social media strategy and begin working on a curated content plan that will build trust amongst their loyal customers and entice new ones!
How people are finding Candy Co on Google
Over the past 3 months, 55,208 people have discovered Candy Co on Google because they are ranking highly for keywords such as ‘American candy in Dublin’, ‘retro sweets in Dublin’, ‘imported sweets in Dublin’, and many more. Pretty sweet, huh?
Results:
SEO
People who found Candy Co using SEO terms they targeted
Direct
People who found Candy Co business profile using your name or address
Branded
Candy Co was found when people searched for a brand related to your business
Results:
SEO
People who found Candy Co using SEO terms they targeted
Direct
People who found their business profile using your name or address
Branded
Candy Co was found when people searched for a brand related to your business
Actions:
547K Website Visits
People who accessed Conway’s website through Google Maps
346K Photo Views
People who viewed the photos on Conway’s Google Business profile
586 Calls
People who called Conway directly from Google
547K
People have clicked to visit Conway's website
346K
People have viewed the photos on their Google Business profile
586
People have called Conway directly from their Google Business profile
See what our clients have to say
It is a pleasure to deal with Mamma Marketing team. They helped me to build a website that works for me and my Clients. Also advised on my booking system so crucial to my Massage business. They are flexible with my Marketing needs. Thank you Mamma Marketing!
Angelika Heron
Relaxing Therapies
Thomas Treacy
Treacy Decor
Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”
Find out how to use this effectively, and how we help with the whole process.
Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”
Find out how to use this effectively, and how we help with the whole process.
Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”
Find out how to use this effectively, and how we help with the whole process.
Schedule a consultation
Schedule a free consultation with a member of our team and we’ll provide lots of valuable information.
