Irish Beast

A Cinderella story for the 21st century. Traditional brick and mortar shop steps into the online marketplace

  • Problems
  • Solutions
  • Next Steps

1.
No website or online presence

2.
Lacked infrastructure to send Irish products abroad

3.
Little knowledge of online strategy

1.
A custom designed website with specialized SEO practices

2.
Established an online marketplace optimised to reach customers globally

3.
Educated the owner how to add/edit pages and products on his site

1.
A marketing plan for social media, email marketing, newsletters and advertising

2.
Dedicated marketing team to help build this new online business

3.
Email marketing campaign to reach irish communities around the world

Problems

Solutions

Next Steps

  • 1.

    No website or online presence
  • A custom designed website with specialised SEO practices
  • A marketing plan for social media, email marketing, newsletters and advertising
  • 2.

    Lacked infrastructure to send Irish products abroad
  • Established an online marketplace optimised to reach customers globally
  • Dedicated marketing team to help build this new online business
  • 3.

    Little knowledge of online strategy
  • Educated the owner how to add/edit pages and products on his site
  • Email marketing campaign to reach irish communities around the world
  • Develop the brand together to compete with industry leaders

Reaching irish communities globally, online

The specialised SEO practices applied to Irish Beast’s new custom designed website served his business’ fundamental goal: to reach Irish communities all around the world. We are helping Luke’s new business be found online while helping him with ongoing marketing efforts and promotions at certain times of the year and help managing social media.

Developing a new brand from scratch

Like many other small business owners in Ireland with grand, if ambitious ideas for online  business expansion, Luke was not entirely computer literate and didn’t know much about digital marketing. We worked closely with him on the necessary steps to take in developing a strong online presence. He is now taking orders from people at home in Ireland as well as Irish abroad who – more than most – need a little taste of home.

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