Conway Construction

SEO Case Study

See how we helped Damian and Barry of Conway Construction drastically increase their bookings and consultations by fully optimising their new website for SEO, implementing our link-building strategy, and other SEO strategies.

The Proof

Conway Construction is now moving up the Google rankings for several keywords related to what they do and are experiencing a steady increase in calls and bookings every month! This will consistently increase as their rankings get closer and closer to the top 3 search results for each of their target keywords on Google.

Google Search Results

As part of our SEO plan, we are targeting several keywords related to “South Dublin” as this is their preferred area to work in.

Where they ranked before and after Mamma

Where they ranked
before and after Mamma

  • below 20th

    Renovations builder Wicklow
  • below 20th

    Renovations contractor Wicklow
  • below 20th

    Small extensions builder Wicklow
  • below 20th

    Small extensions contractor Wicklow
  • below 20th

    Extensions contractor Wicklow
  • below 20th

    Extensions builder Wicklow
  • below 20th

    Refurbishment contractor Wicklow
  • below 40th

    Refurbishment builder south Dublin
  • below 40th

    Extensions contractor south Dublin
  • 1st

    Renovations builder Wicklow
  • 2nd

    Renovations contractor Wicklow
  • 2nd

    Small extensions builder Wicklow
  • 3rd

    Small extensions contractor Wicklow
  • 3rd

    Extensions contractor Wicklow
  • 3rd

    Extensions builder Wicklow
  • 4th

    Refurbishment contractor Wicklow
  • 13th

    Refurbishment builder south Dublin
  • 17th

    Extensions contractor south Dublin

What we did

  • Redesigned their current website to successfully portray their brand and automate several tedious tasks such as online bookings and payments. We also used triggers to send relevant emails to web users once actions were taken on the site.
  • Implemented our SEO strategy to help them rank higher on Google when people search for ‘dance classes in Galway’.

SEO Timeline

After developing their website, we planned what keywords to target and optimised every page on their website with those relevant keywords. We targeted keywords such as “renovations”, “extensions”, “developer”, “builder” and area keywords such as “South Dublin” and “Wicklow.” These keywords were also used in our link-building strategy, further improving their rankings on Google.

Week 1-8

Website Design & Build

Week 8-10

SEO Optimisation

  1. Identified what keywords Conway Construction needed to target
  2. Website was optimised with the target keywords
  3. Implemented our link-building strategy

Results

Conway Construction started experiencing positive results in the weeks ahead with increased enquiries and website traffic.

Week 1-8
Website Design & Build
Week 8-10

SEO Optimisation

  • Identified what keywords Conway Construction needed to target
  • Website was optimised with the target keywords
  • IImplemented our link-building strategy
Results
Conway Construction started experiencing positive results in the weeks ahead with increased enquiries and website traffic.
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How people are finding Conway Construction on Google

Over the past 3 months, 1,803 people have found Conway Construction on Google because they are ranking high for keywords like “renovations builder Wicklow”,  “extensions contractor Wicklow”,  “Refurbishment builder south Dublin” and more! This strategy is called SEO!

    Results:

    SEO

    People who found Conway Construction using SEO terms they targeted

    Direct

    People who found Conway's business profile using your name or address

    Branded

    Conway Construction was found when people searched for a brand related to your business

    Results:

    SEO

    People who found Conway Construction using SEO terms they targeted

    Direct

    People who found their business profile using your name or address

    Branded

    Conway Construction was found when people searched for a brand related to your business

    Actions:

    547K Website Visits

    People who accessed Conway’s website through Google Maps

    346K Photo Views

    People who viewed the photos on Conway’s Google Business profile

    586 Calls

    People who called Conway directly from Google

    547K

    People have clicked to visit Conway's website

    346K

    People have viewed the photos on their Google Business profile

    586

    People have called Conway directly from their Google Business profile

    See what Barry has to say

    “Highly recommend these guys as we would have went ahead with the services without the voucher that they did not have to go to thr trouble of helping apply for and get 2500 off.”

    “Great communication with their team, Rory and John made everything easy, with a clear plan
    from the start. They done our website, social media and made us visible on the first pages of google…

    “From the first call I had a good feeling and the proposal made everything clear. The online stuff is not my strong point at all so to understand everything we needed to do was surprising. We knew being found on google was important but i had no idea what to do, it was all explained very clearly and they did what they promised.

    Theplan they made was very easy for us to understand and follow. And all the services were done on time.

    It was a very professional service throughout. They had designed and created our website on the estimated time and we were so happy with the final result. It truly represents who we are and and reflects the quality of service we provide our clients.

    We noticed a pick up in calls and emails from people who found our website after a couple of months, so we’re happy that it is working as they promised.

    They helped us apply for the trading online voucher from the local enterprise office that we had no knowledge about so they saved us a good amount too. Highly recommend these guys as we would have went ahead with the services without the voucher that they did not have to go to thr trouble of helping apply for and get 2500 off.

    At first, we were hesitant about doing the social medias, but Rory explained that with our big collection of photos and videos we had would be good to showcase on social media, in about 60 posts or so. It was a good idea in the end, I know that some of our clients looked through the photos and videos on social media before deciding to choose us.

    They also help us get more reviews by putting together the emais to our past clients about how the experience was. This is an essential part of our business and the lads did it quick and cheap.

    We are really happy that things have been working for our website and social media. I can’t recommend these guys highly enough, especially if you don’t know what you should be doing online.”

    Click to see more reviews

    We work with all types of small businesses.

    Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”

    Find out how to use this effectively, and how we help with the whole process.

    Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”

    Find out how to use this effectively, and how we help with the whole process.

    Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”

    Find out how to use this effectively, and how we help with the whole process.

    Schedule a consultation

    Schedule a free consultation with a member of our team and we’ll provide lots of valuable information.

    Phone Call

    Schedule a quick 10-15 minute phone call

    Zoom call

    Schedule a 20-30 minute zoom meeting

    All of our clients follow the same steps and stages