Conway Construction
SEO Case Study
Check out how we helped Damian and Barry of Conway Construction dramatically increase their number of bookings and consultations by fully optimising their new website for SEO, implementing our link-building strategy and polishing up their Google Maps and Google Business profiles.
The Proof
Conway Construction have been moving up through the Google rankings for several of their keywords and have been experiencing a steady increase in calls and bookings month on month. This will consistently increase as their rankings get closer and closer to the top 3 Google search results for each of their targeted keywords.
Google Search Results
As part of our SEO plan, we are targeting several keywords related to “South Dublin” as this is their preferred area to work in.
Where they ranked before and after Mamma
Where they ranked
before and after Mamma
- Before
- After
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18th
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27th
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20th
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25th
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19th
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21st
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24th
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42nd
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38th
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1st
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2nd
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2nd
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3rd
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3rd
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3rd
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4th
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13th
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17th
Google Search Results
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What we did
- We optimised every page of Conway Construction’s website for SEO on the front and back end
- We implemented our link-building strategy that continued to have positive effects on their Google ranking for 5-6 months after the new website was published.
- optimised their Google Maps & GMB*
SEO Timeline
After we designed and built Conway Construction their new website, we got to work implementing the most effective keywords to target on the front and back, ensuring their site could be properly read by Google. We then moved on to link building and other strategies that would further strengthen their SEO across the web.
Week 1-8
We began working on our keyword research for seo for construction companies, finding the best keywords to target to get Conway Construction ranking highly on Google
Week 2-3
We got to work on our tailored SEO strategies and implemented our targeted keywords into the front and back end of Conway Constuction’s website, before undertaking our link building strategy.
Week 10-12
Conway Construction was already by now seeing improvements in the amount of website traffic and number of enquiries made via their website
The Outcome
Since implementing our seo for construction companies, Conway Construction now ranks on the first page of Google search results for many of their important keywords resulting in a significant increase of new customers finding their business.
The Next Steps
The next steps for Conway Construction would be to further strengthen their SEO by starting work on Stage Two strategies such as advanced SEO and social media marketing.
How people are finding Conway Construction on Google
Over the past 3 months, 1.982 people have found Conway Construction on Google due to them ranking highly for keywords such as ‘refurbishment builder Wicklow’, ‘small extensions builder Wicklow’, amongst others. This is the power of SEO!
Results:

SEO
People who found Conway Construction using SEO terms they targetedDirect
People who found Conway's business profile using your name or addressBranded
Conway Construction was found when people searched for a brand related to your businessResults:

SEO
People who found Conway Construction using SEO terms they targeted

Direct
People who found their business profile using your name or address

Branded
Conway Construction was found when people searched for a brand related to your business
Actions:

547K Website Visits
People who accessed Conway’s website through Google Maps

346K Photo Views
People who viewed the photos on Conway’s Google Business profile

586 Calls
People who called Conway directly from Google

547K
People have clicked to visit Conway's website

346K
People have viewed the photos on their Google Business profile

586
People have called Conway directly from their Google Business profile
See what Barry has to say
“Highly recommend these guys as we would have went ahead with the services without the voucher that they did not have to go to thr trouble of helping apply for and get 2500 off.”
“Great communication with their team, Rory and John made everything easy, with a clear plan
from the start. They done our website, social media and made us visible on the first pages of google…
“From the first call I had a good feeling and the proposal made everything clear. The online stuff is not my strong point at all so to understand everything we needed to do was surprising. We knew being found on google was important but i had no idea what to do, it was all explained very clearly and they did what they promised.
Theplan they made was very easy for us to understand and follow. And all the services were done on time.
It was a very professional service throughout. They had designed and created our website on the estimated time and we were so happy with the final result. It truly represents who we are and and reflects the quality of service we provide our clients.
We noticed a pick up in calls and emails from people who found our website after a couple of months, so we’re happy that it is working as they promised.
They helped us apply for the trading online voucher from the local enterprise office that we had no knowledge about so they saved us a good amount too. Highly recommend these guys as we would have went ahead with the services without the voucher that they did not have to go to thr trouble of helping apply for and get 2500 off.
At first, we were hesitant about doing the social medias, but Rory explained that with our big collection of photos and videos we had would be good to showcase on social media, in about 60 posts or so. It was a good idea in the end, I know that some of our clients looked through the photos and videos on social media before deciding to choose us.
They also help us get more reviews by putting together the emais to our past clients about how the experience was. This is an essential part of our business and the lads did it quick and cheap.
We are really happy that things have been working for our website and social media. I can’t recommend these guys highly enough, especially if you don’t know what you should be doing online.”
Click to see more reviews
We work with all types of small businesses.
Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”
Find out how to use this effectively, and how we help with the whole process.
Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”
Find out how to use this effectively, and how we help with the whole process.
Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”
Find out how to use this effectively, and how we help with the whole process.
Schedule a consultation
Schedule a free consultation with a member of our team and we’ll provide lots of valuable information.