Moyo - Hair & beauty
How we helped this Dublin salon with the €2,500 govt grant
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Index
Intro
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Website
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After



Moyo needed more new customers coming through their door every month and SEO was exactly what was needed to make that happen!
Moyo needed more new customers coming through their door every month and SEO was exactly what was needed to make that happen!
Moyo needed more new customers coming through their door every month and SEO was exactly what was needed to make that happen!
Moyo needed more new customers coming through their door every month and SEO was exactly what was needed to make that happen!
Timeline
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Week 1-2
- Quick Fixes
- Google Maps Results
Week 3-5
Redesigned the website
Week 6
Website went live
Week 7
Optimised every page for SEO
- Quick Fixes
- Google Maps Results
Redesigned the website
Website went live
Optimised every page for SEO
SEO
Before & After
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Where they ranked before we started
- Sustainable salon in Dublin - 1
#1
- Eco friendly salon in Dublin - 1
#1
- Hair salon in Ireland - 2
#2
- Hairdressers in Dublin - 4
#4
- Aveda salon in Ireland - 6
#6
- Aveda salon in Dublin - 7
#7
- Hair salon Dublin - 11
#11
- Aveda products in Dublin - 12
#12
Where they ranked after
- Best Hair salon in Dublin
#3
- Hair salon in Dublin
#3
- Hairdresser in Dublin
#3
- Hairdressers in Dublin
#4
- Sustainable salon in Dublin
#1
- Vegan Aveda hair products Dublin
#1
- Aveda products in Ireland
#1
- Where to buy Aveda products in Dublin?
#1
How did we do it?
After learning what keywords Moyo needed to be found for, we kicked off our SEO strategy to get them up the Google rankings in Dublin, starting by optimising the whole website with those keywords. We also wrote useful blog articles filled with strong keywords about what Moyo offers.
Month 1
Created a marketing plan for SEO & social media
Month 2
Started seeing an increase in ranking for major keywords (“hair salon in Dublin” & “hairdresser in Dublin”)
Month 3
Jumped 15-20 places for both target keywords into top 15 results
Month 4
Jumped up to top 3-5 on Google ranking for both “hair salon in Dublin” and “hairdresser in Dublin”
Month 5
Ranking top 3 for both keywords, so we started focusing on the other keywords
Created a marketing plan for SEO & social media
Started seeing an increase in ranking for major keywords (“hair salon in Dublin” & “hairdresser in Dublin”)
Jumped 15-20 places for both target keywords into top 15 results
Jumped up to top 3-5 on Google ranking for both “hair salon in Dublin” and “hairdresser in Dublin”
Ranking top 3 for both keywords, so we started focusing on the other keywords
How did we do it?
Before & After
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Before


After


Our Social Media Process
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To find out more about what else we have done for Moyo, see the full case study page here:
Moyo Hair and Beauty
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