Tempo Music School

SEO Case Study

Have a look at how we helped Rob and his team at Tempo, a music school in Dublin, boost their visibility on Google and get more new customers by developing a strong SEO strategy for their website.

The Proof

The proof is in the eating, or in this case, the listening. We drastically increased Tempo’s online reach in just a matter of months, using one of the most powerful instruments in marketing, SEO. Once we secured the trading online voucher for Rob and this fantastic school, it was quick work to increase their web traffic and brand recognition. They now rank number one on Google search for keywords such as ‘music lessons in Dublin’ and many more. Read on to see the work carried out to get this school ranking top in SEO for music schools.

Google Maps Results

We utilised Tempo Music School’s Google My Business and Google Maps accounts to their fullest potential. We added beautiful imagery and attention grabbing text so that people who find Tempo on Google are motivated to click through to their new website, or contact the school directly via Google business. This work has not only increased the Tempo Music SEO strength, it has also resulted in an increase in bookings and enquiries from their Google profile.

Where they ranked before and after Mamma

Where they ranked
before and after Mamma

  • below 20th

    baby beats Drumcondra in dublin
  • below 20th

    bodhran classes in dublin
  • below 20th

    bodhran workshop in dublin
  • below 20th

    tenor banjo lessons in dublin
  • below 20th

    bodhran lessons dublin
  • below 20th

    online bodhran classes in ireland
  • below 20th

    bodhran classes in ireland
  • below 20th

    flute lessons in ireland
  • 1st

    baby beats Drumcondra in dublin
  • 1st

    bodhran classes in dublin
  • 1st

    bodhran workshop in dublin
  • 1st

    tenor banjo lessons in dublin
  • 1st

    bodhran lessons dublin
  • 1st

    online bodhran classes in ireland
  • 1st

    bodhran classes in ireland
  • 1st

    flute lessons in ireland

What we did

  • Optimised every page on the website using keywords relevant to SEO for music schools such as, ‘private music lessons in Dublin’ and ‘Music lessons in Dublin.’
  • Carried out our basic SEO strategy to increase their rankings when people search on Google for keywords related to what they do.

SEO timeline

We started off by revamping the website design and functionality. Once that was done we implemented the strategy to improve Tempo’s SEO for music on Google search results for keywords related to what they offer.

Week 1-8

Website redesign

Week 8-10

Optimisation of the website with SEO

  1. Learned what keywords were important for Tempo Music school to target
  2. Every page of their website was optimised with the target keywords
  3. We implemented our basic SEO strategy

Results

Tempo Music School experienced consistent positive results in the months following our work

Week 1-8
Website redesign
Week 8-10
Optimisation of the website with SEO
  • Learned what keywords were important for Tempo Music school to target
  • Every page of their website was optimised with the target keywords
  • We implemented our link-building strategy
Results
Tempo Music School experienced consistent positive results in the months following our work
Previous
Next

How people are finding Tempo Music on Google

Over the past 3 months, 7,834 people have found Tempo on Google because they are ranking high for keywords like “bodhran classes in Dublin,” “tenor banjo lessons in Dublin,” “flute lessons in Ireland,” and more.

 

Results:

Direct

People who found Tempo's business profile using their name or address

SEO

People who found the business by searching for a category, product, or service (aka target keywords)

Branded

People who searched for a brand related to their business

Results:

Direct

People who found their business profile using their name or address

SEO

People who found the business by searching for a category, product, or service (aka target keywords)

Branded

People who searched for a brand related to their business

Actions:

64 Website Visits

People have clicked to visit their website

309 Requests for Directions

People have asked for directions

1 Call

People have called directly from their Google Business profile

64

People have clicked to visit their website

309

People have asked for directions

1

People have called Tempo directly from their Google Business profile

See what they have to say

"Rory and his team are a pleasure to work with and worked closely with me to provide a site that met all of the criteria I was looking for and much more."

“Compared to the other companies we have used in the past, Mama Marketing has been far and above the best. While building my website the team at Mama Marketing has been prompt and straightforward and they handle things very efficiently and are available for any questions I have…

Rory and his team are a pleasure to work with and worked closely with me to provide a site that met all of the criteria I was looking for and much more. The end result was a website that is beautiful, organized and effective. My website has transformed the image of my business and is the key introductory point for new and potential clients. Over just a short period of time I can tell that I will be doing business with Mama Marketing for a long time and will gladly recommend them to anyone.”

Click to see more reviews

We work with all types of small businesses.

See what our clients have to say

Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”

Find out how to use this effectively, and how we help with the whole process.

Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”

Find out how to use this effectively, and how we help with the whole process.

Your local enterprise office is paying 50% of all marketing expenses, it’s called the “Trading Online Voucher”

Find out how to use this effectively, and how we help with the whole process.

Schedule a consultation

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Phone Call

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All of our clients follow the same steps and stages